Promotion
Aims to raise the attention of a large public
to produce a large number of gateway users
and continuous exchanges on its services
Promotion starts at the start of a project
Networking and users consultation are promotion primary steps
Traditional media: leaflets, postal mail
Emailing: listserv distribution, press
Printed/web publications: articles, reports
Face to face activities, e.g. conferences presentations, trainings...
Method & conception
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